A short while ago Andy Hobsbawn (founder of Agency.com) and I discussed some thoughts on what drives modern buyers. Thought I would share it with you: Self expression – people want to show others what they are about. Look at people who buy cars for image, Apple Mac’s to look cool, etc. Recognition and self [...]

What is RSS? RSS (Really Simple Syndication) content feeds deliver up-to-the-minute information via the web with typical content being latest news, PR, price changes, blogs, pod-casts, and any other form of content that changes frequently. Because of their simplicity, RSS feeds have now become a standard content delivery channel. Imagine enabling every employee in your [...]